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"I believe in the value of experiences.
What distinguishes my work: It evokes emotions."
Brand and experience belong together. To combine the two, I encompass a broad spectrum of disciplines and take on the role of director. At the beginning of my career, I focused more on brands – at Interbrand. Then, the focus shifted to experience – at tisch13.
I've always been fascinated by how brands remain relevant in a context of constant change. They allow themselves to be continually reinvented through experiences, thus strengthening their promise instead of diluting it.
The key to success: emotions.
Because if the content doesn’t touch you, it won’t stick in your mind!
I'm not interested in sensationalism or short-term hype. I'm the right person for anyone who wants to go deeper.
And think in a long-term story.

optimistic
emphatic
I find out what truly moves my counterpart and their clients. This allows me to allow emotions to surface in the first place.
I approach topics empathetically, love exchanging ideas and am always open to new things.
each other
I work with clients and partners on an equal footing and involve them in the design process.
Good timing,
to talk about
your project!
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